Online Marketing Software Development 3D Design & Rendering

Case Study

[ Base model ]

From the plans we were sent, we began by creating a basic 3D model of the house with the proposed extensions.

Our client was applying for planning permission for an extension to a cottage situated in green belt land. The proposed plan included the addition of a front porch as well as a side and rear extension. Our client expected that it would be difficult to obtain the permission they wanted and therefore needed to build a strong case before they applied for planning permission.

They used our architectural rendering services to demonstrate that the proposed extension would not have an adverse effect on the greenbelt. The client provided us with plans of the proposed extensions along with photographs of the existing house and area.

[ Front no extension ]

Original photo of the front of the cottage.

[ Front extension ]

Edited photo to include front and side extension.

Using the photos that we were sent of the existing house we began to add in the background and foreground of the surrounding area to our new 3D model. At this stage we produced flat images so the client could preview our work so far.

[ No car ]

Beginning the fly through past the front of the house.

[ Car ]

Adding background and realistic details and textures to fly throughs.

The next stage of our project was to animate the model to create a fly through. This will show the true appearance of the extensions from all angles. The above images show the initial stages of the flythrough and the later stages after backgrounds and foregrounds were added.

[ Rear no extension ]

Original photo of the rear of the cottage.

[ Rear extension ]

Edited photo of the rear of the house showing side and rear extensions.

Finally we created a full flythrough of the house showing the extension to the front, side and rear in its true setting. We are pleased to say that planning permission was granted. To view the full flythrough please play the video below, the second part of the video shows the process we go through to create the flythrough.

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